We collaborated with the client to bring a fresh message and an innovative look to the  iLit brand through creative print and digital campaigns; video and a new website. To tell the story of iLit's results we worked with schools to capture their story and created a video highlighting the reading achievement kids were making with iLit. We created a results section of the iLit website featuring animated graphs, customer quotes, and performance snapshots. 

What we did: 

Brand, Message, Writing, Content, Art Direction, Project Management

With Fox & Gazelle:

A full-color, 8-page story presentation folder and detailed 24-page brochure

With Crush Creative:

Animation, Video, Website, Animated Graphs, Interactive Digital Quiz

Changing the face of adolescent literacy is no easy feat. Raising achievement two grade levels in a single year is a great place to start. We collaborated with the client to bring this fresh message and an innovative look to iLit through creative print and digital campaigns. Feeling inspired? We sure are.

Project Details

This print and digital campaigns include a full-color, 8-page brochure, detailed 24-page How iLit Works booklet, website, video animation, and literacy intervention digital quiz. 

Creative Partners:
Crush Creative for animation creation and website/CMS design
Fox & Gazelle for print collateral design